We are proud to unveil the next step in Canadian Snowboarding. A new provincial/territorial system that showcases the landmarks, landscapes and animals of Canada and embraces the classic iconography of each province/territory.

Following the success of last year’s Canada Snowboard rebrand, the rebranding of the full provincial/territorial system was a natural and important step towards aligning the competitive snowboard landscape in Canada.
 

This new system was an effort born from the collaboration of the entire organization. We wanted to make sure that each province/territory involved with their brand had an opportunity to be a part of the process. The result is a system that illustrates where we’re from, and the places in which we prosper.